CLIENT: MODULAR SUSPENSION SOLUTIONS

STAGE 1: REBRAND FOR MSS & MSS RACE TEAM

STAGE 2: WEBSITE DESIGN & BUILD

STAGE 3: BROCHURE DEISGN

STAGE 4: ALL PRINT COLLATERAL

STAGE 5: ALL PACKAGING COLLATERAL

After the original branding exercise for MSS, which was undertaken in 2012, the founder got in touch to deliver a full makeover for all on and offline brand applications.

Starting with the overall branding, we then moved through creating a new fully bespoke & responsive ecommerce website, including custom built product search systems and CMS.

The new brand was launched at Castle Coombe race track – AUDI International event 2018. This was a great success, however brought to light that the products needed to be repositioned as both a performance and Comfort solutions.

A new tone of voice and visual identity was created to ensure that the message could be aimed at two very different customer bases.